December 21, 2023 / Ashley Olsen
What do companies like Apple, Starbucks, and McDonald’s have in common? These are brands famous all over the world. They didn’t get popular overnight though. Their success came from years of hard work and marketing trial and error. Now these companies… Read more
December 19, 2023 / The Fourth Google Update for 2023 Finished Rolling Out
The rollout for Google’s fourth core update of the year is complete. The recent Google Updates 2023 started on November 2 and finished on the 28th. That’s 26 days after the initial rollout. The November update came a few weeks after the October core up… Read more
December 8, 2023 / Quick Guide to Automated SEO Reporting
SEO companies put a great deal of value on client trust and satisfaction. One of the best ways to foster trust is to provide comprehensive reports. These serve as a vital communication channel between the agency and the client. It also emphasizes the v… Read more
December 8, 2023 / Ashley Olsen
Small businesses are vital for local communities. They’re also a key driving factor in the country’s economy. Small and medium enterprises make up 90% of the business population. They also create millions of jobs every year. Starting a business takes a… Read more
November 30, 2023 / Treena Bjarnason
A company without a digital presence will get nowhere fast. But even a website and a social media account won’t help if your branding is at odds with your digital marketing. Digital marketing has been growing by leaps and bounds. It has taken the lion’… Read more
November 30, 2023 / Meta and Amazon Work to Make Seller Conversion Easier
Meta and Amazon are collaborating to make the conversion process easier for sellers. They’re doing this using a feature described as the most critical ad product of 2023. US shoppers can now connect their Instagram and Facebook accounts to Amazon. This… Read more
November 24, 2023 / Google Enhances Policies to Help Manage Ad Network Abuse
Google has announced it is splitting its policies into three distinct ones. The change affects the Shopping Ads and Free Listings Malicious Software Policy. The Merchant Center is advising marketing companies to study Google updates in SEO. Companies s… Read more
November 17, 2023 / Meta Reveals Latest Lead Generation Ad Tools to Help Advertisers
The tech giant said it’s releasing five ad tools to help with lead generation. It’s also rolling out CRM partnerships and AI features. The tools were reportedly developed to improve the ad campaign’s performance. It will also save marketers valuable ti… Read more
November 15, 2023 / Treena Bjarnason
A company’s online presence is critical to its success. The website’s design must be able to draw in prospects. If not, it might be time to consider a revamp. The advent of e-commerce means people are now looking for products online. Data shows that th… Read more
November 9, 2023 / Google Reveals Update; Says It’s the Last They’ll Confirm
Google’s November reviews update was already released on November 8. The recent Google updates focused on ways to write good reviews. The company also revealed that it will be the last time it will be announcing a review update. Google explained that i… Read more
October 29, 2023 / Ashley Olsen
Canadian businesses, from bustling urban startups to niche rural enterprises, are expanding their horizons beyond national borders, resonating with a global audience. This international momentum is largely powered by a robust digital presence, making t… Read more
October 27, 2023 / Ashley Olsen
The world has become much smaller and at the same time larger because of the internet. The World Wide Web has made it possible to connect to hundreds of people with ease. The net has become so prevalent that people spend hours on it. The internet is al… Read more