Swinging Out Of The 2024 Healthcare Internet Conference

Last week, the monkeys ditched the rain (thanks, Canada!) and made our way to sunny Austin, Texas, for the Healthcare Internet Conference (HCIC). It was three days of non-stop conversations, incredible energy, and a whole lot of learning from some of the best minds in healthcare. Here’s a little peek into what went down! Where […]
Creating a Donation-Friendly Website: Essential Features and Design Tips

In the nonprofit sector, a well-designed website is more than just a digital presence—it’s a crucial tool for driving donations. A donation-friendly website can significantly impact your fundraising efforts by making it easy, secure, and compelling for visitors to contribute to your cause. Here are essential features and design tips to help you create a […]
Tips on How to Create a Digital Marketing Strategy for 2024

The shift to digital has been going on since the 1980s. The advent of smart devices saw people consuming more content online. This has prompted many businesses to go digital with their marketing practices. Conventional strategies like TV ads and billboards are still effective. It’s not enough though. Companies need a robust online presence to […]
LinkedIn’s Algorithm Update: Extend the Lifespan of Your Top Posts for Months

LinkedIn is gearing up to introduce fresh features and algorithm adjustments. These aim to help users connect with more targeted audiences. The reported changes will ensure posts remain relevant even for months or years. A recent report mentioned the platform is developing a feature called “suggested posts.” It’s designed to promote relevant content to specific […]
The Importance of Website Maintenance: Navigating Mobile Responsiveness and Accessibility Compliance

In today’s digital age, where mobile devices have become an integral part of our daily lives, the importance of mobile responsiveness cannot be overstated. With a vast majority of internet users browsing websites on smartphones and tablets, optimizing for mobile has become imperative for businesses seeking to thrive online. Yet, amidst the rush to establish […]
LinkedIn Unveils the Hottest Job Trends Spanning All Industries

LinkedIn’s latest analysis of global talent trends reveals a shift in the job market. Healthcare roles are taking the lead as the fastest-growing jobs. The report also revealed that customer-facing and in-person positions are still sought after. LinkedIn jobs showed healthcare represents 6 out of the top 10 fastest-growing jobs. These experienced the biggest increase […]
Branding VS Marketing: Understanding Their Key Differences

There’s a fine line between branding and marketing. The two concepts often overlap. It’s why people often confuse the two. Many even interchange the terms because they believe they’re similar. Branding and marketing are two distinct concepts though. Business owners need to understand branding vs marketing. It would help them develop campaigns that match their […]
The Importance of Website Maintenance: Safeguarding Your Digital Presence from Unforeseen Threats

In the dynamic landscape of digital business, ensuring the resilience of your website against potential disruptions is key. From cyberattacks to server failures, various threats loom over the online presence of businesses. While many companies invest in backup solutions and security measures, there are often overlooked aspects that can leave websites vulnerable. Below are five […]
Revolutionizing B2B Lead Generation: HubSpot and TikTok Form CRM Partnership

HubSpot and TikTok’s unique integration is set to reshape B2B lead generation. This groundbreaking move aims to streamline the process. This collaboration will work wonders for small and medium-sized businesses (SMBs). This group often grapples with escalating customer acquisition costs. A HubSpot research showed 53% of SMBs in the US saw a rise in customer […]
The importance of Website Maintenance: Avoiding Common Mistakes

In the fast-paced world of digital business, maintaining a website isn’t just about launching it and letting it run. It requires ongoing care and attention to ensure its effectiveness, relevance, and security. However, many businesses overlook the importance of establishing a structured maintenance plan, which inevitably leads to a host of issues down the line. […]