What Actually Happens After a Website Launch
For many organizations, launching a website feels like the finish line. Months of planning, design, development, and testing lead up to that moment. The site goes live, the project wraps up, and everyone takes a breath. But in reality, launch is not the end of the website’s lifecycle. It’s the moment the website shifts from […]
The Hidden Cost of Reactive Website Management
Most organizations don’t intentionally manage their website reactively. It just slowly happens. A page breaks, so someone fixes it. A form stops sending submissions, so someone investigates. A plugin needs updating, so it gets patched quickly. Each issue gets handled as it appears. On the surface, this feels responsible. The website keeps working, and problems […]
Accessibility Myths that Still Hold Teams Back
Accessibility is often talked about as a requirement or a future improvement. Sometimes it is treated as a legal concern, and other times, it is framed as something that only applies to a small group of users. In reality, accessibility is about how real people experience your website every day. And most of the hesitation […]
Swinging Out Of The 2024 Healthcare Internet Conference
Last week, the monkeys ditched the rain (thanks, Canada!) and made our way to sunny Austin, Texas, for the Healthcare Internet Conference (HCIC). It was three days of non-stop conversations, incredible energy, and a whole lot of learning from some of the best minds in healthcare. Here’s a little peek into what went down! Where […]
Creating a Donation-Friendly Website: Essential Features and Design Tips
In the nonprofit sector, a well-designed website is more than just a digital presence—it’s a crucial tool for driving donations. A donation-friendly website can significantly impact your fundraising efforts by making it easy, secure, and compelling for visitors to contribute to your cause. Here are essential features and design tips to help you create a […]
Tips on How to Create a Digital Marketing Strategy for 2024
The shift to digital has been going on since the 1980s. The advent of smart devices saw people consuming more content online. This has prompted many businesses to go digital with their marketing practices. Conventional strategies like TV ads and billboards are still effective. It’s not enough though. Companies need a robust online presence to […]
LinkedIn’s Algorithm Update: Extend the Lifespan of Your Top Posts for Months
LinkedIn is gearing up to introduce fresh features and algorithm adjustments. These aim to help users connect with more targeted audiences. The reported changes will ensure posts remain relevant even for months or years. A recent report mentioned the platform is developing a feature called “suggested posts.” It’s designed to promote relevant content to specific […]
The Importance of Website Maintenance: Navigating Mobile Responsiveness and Accessibility Compliance
In today’s digital age, where mobile devices have become an integral part of our daily lives, the importance of mobile responsiveness cannot be overstated. With a vast majority of internet users browsing websites on smartphones and tablets, optimizing for mobile has become imperative for businesses seeking to thrive online. Yet, amidst the rush to establish […]
LinkedIn Unveils the Hottest Job Trends Spanning All Industries
LinkedIn’s latest analysis of global talent trends reveals a shift in the job market. Healthcare roles are taking the lead as the fastest-growing jobs. The report also revealed that customer-facing and in-person positions are still sought after. LinkedIn jobs showed healthcare represents 6 out of the top 10 fastest-growing jobs. These experienced the biggest increase […]
Branding VS Marketing: Understanding Their Key Differences
There’s a fine line between branding and marketing. The two concepts often overlap. It’s why people often confuse the two. Many even interchange the terms because they believe they’re similar. Branding and marketing are two distinct concepts though. Business owners need to understand branding vs marketing. It would help them develop campaigns that match their […]
