May 6, 2024 / Ashley Olsen
Google Maps has introduced updates aimed at enhancing user privacy. The update provides users with greater control over location data storage. A major change is the storage of the Timeline feature. This is now on the user’s device instead of on the clo… Read more
April 22, 2024 / Ashley Olsen
Encountering a 404 error is annoying. That is a universal truth. The task of locating and fixing this error is also a challenge. The question now is whether a 404 error is still worth the time and effort. Google’s John Mueller had some interesting thin… Read more
April 15, 2024 / Ashley Olsen
Google’s latest update sheds light on the importance of a company’s “open” business hours. The company’s newest algorithm is a boon for local search visibility. The concept of “openness” has emerged as a key factor in business rankings. Understanding t… Read more
April 8, 2024 / Ashley Olsen
The SEO landscape is evolving, thanks to Search Generative Experience. The AI-powered SGE is set to give information within search results. This could push traditional websites to the side. SEO experts have nothing to fear though. It’s easy to navigate… Read more
April 1, 2024 / Ashley Olsen
Google is expanding its support for organized data. The latest Google updates offer more innovative ways to present products. Google rolled out an enhanced structured data support on February 20, 2024. It enabled online sellers a more detailed way of s… Read more
March 25, 2024 / Google Maps Roll Out New AI for Improved Local Business Search
Google is rolling out a new AI feature in Maps. It’s still in the experimental stage. The feature aims to help users discover local businesses. It leverages AI to tailor the search to an individual’s specific requirements. Enhanced by AI Googles new AI… Read more
March 4, 2024 / Google Rolls Out New Search Themes for Performance Max
Google is strengthening its Performance Max campaigns with Search Themes. The new feature is giving advertisers more control over AI-driven campaigns. The company says this will help capture more relevant traffic. Advertisers will have the means to off… Read more
February 27, 2024 / Google Set to Say Goodbye to Its Crawl Rate Tool in 2024
Google’s crawl rate limiter tool is set to become obsolete on January 8, 2024. The search engine will be removing the tool in increments from the Google Search Console. Google has improved its crawling logic to such a degree the tool isn’t useful anymo… Read more
February 19, 2024 / Increase in Discover Traffic Expected as Google Fixes Core Update Bug
A bug with the October Google core update is already fixed. Sites can expect to see more Discover traffic. The company confirmed the Google Discover traffic was due to a bug. The core update rolled out on October 5. It focused on Google’s main search a… Read more
December 29, 2023 / Google Reviews System Improvements Still Ongoing
Google rolled out its reviews update on November 8. There’s no confirmation of the rollout ending. The company did announce updates about the review system will happen at a regular pace. Google won’t be announcing further updates on the status dashboar… Read more
December 24, 2023 / Tips for Getting Your Business More Google Reviews
One of the key elements that share our buying decisions is online reviews. These provide honest and genuine insights. It’s the digital equal of word-of-mouth review or recommendation. No marketing campaign is more successful than that. Statistics show… Read more
December 21, 2023 / What is Brand Marketing: Understanding Its Main Goals
What do companies like Apple, Starbucks, and McDonald’s have in common? These are brands famous all over the world. They didn’t get popular overnight though. Their success came from years of hard work and marketing trial and error. Now these companies… Read more